How to Be a Great Supervisor: Insights Learned from 20 Years of Managing
Nonprofits call on employees more than ever to effectively balance their work life with increasing economic, health & safety, family, cultural, and political challenges. How can supervisors help their employees perform at their most productive level amid all the stressors in our lives? How can supervisors maintain consistency in their approach to managing their employees? What benefits can be derived for a nonprofit when supervisors display a thoughtful, positive approach toward managing their employees?
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How to Qualify for Public Service Loan Forgiveness and Avoid the Traps
The US Department of Education recently issued a statement on the federal student loan servicer website, myFedLoan.org, that should be noted by anyone with a federal student loan who works full time for a nonprofit, the government, or other public agency (veterans also qualify). Nonprofit organizations can help their workers by connecting them to this knowledge base.
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Los Angeles County's Workforce Landscape: Why Is It So Complicated for the Systems and the Individuals Who Need Services? (Report 1)
Los Angeles County has one of the largest workforce and education ecosystems in the nation Despite an abundance of resources and successes, the region faces many challenges leveraging these resources to advance the economic mobility of the County’s 10 million residents. This report is the first of three reports shared for the LAEDC series, “Bolstering L.A.’s Workforce Ecosystem: A 3-Part Funder Dialogue.” It also has information and insights relevant for nonprofit leaders whose organizations are part of this ecosystem.
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Storytelling for Good
With nonprofits existing in a continually growing virtual space, The Communications Network acknowledges that it can be difficult to reach intended audiences. Storytelling for Good was designed by Hattaway Communications and Threespot with the support of The Rockefeller Foundation and provides resources to learn how to build a nonprofit’s storytelling practices, from basic strategy, to choosing content, to engagement, and evaluation.
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A Three-Step Approach to Protecting Your Nonprofit from Cyberattacks
Nonprofit organizations rely on data for almost every decision they make, from engagement to strategies and program evaluations. Data is a valuable asset. And protecting it from internal or external corruption and illegal access can prevent financial and operational loss. This article outlines a three-step approach to protecting data from cyberattacks.
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Through the Looking Glass: 2022 Narrative Predictions
Nearly all predictions — even those rooted in rigorous research — demonstrate economic and governance narratives struggling in a contest for dominance. Supporting this contest are narratives rooted in the battle between individualism and scarcity and the collective good. Some 2022 narrative predictions and insights can be useful to building narrative power in service of liberation and justice. The forecast can be used by nonprofits to plan, prepare, and apply narrative strategy while guarding against risks that are likely to emerge.
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What Your Nonprofit Needs to Know About Cryptocurrency Donations
With so many ways for nonprofits to accept cryptocurrency donations, there is no need to turn away donors who wish to donate their Bitcoin, Ethereum, or other coins. It’s a new technology that is constantly evolving, and it’s understandable if nonprofits have some apprehension or confusion about how it all works. However, with so many tools available, it is simple to get started.
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Working in Partnership With Opportunity Youth
Leaders of the Aspen Institute Forum for Community Solutions’ Opportunity Youth Forum share lessons from a decade of work achieving better outcomes for young people.
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5 Tips for Creating Effective Online Fundraisers
In general, the most successful online fundraisers prioritize the donor experience from start to finish. Seasoned nonprofit professionals are used to managing donor experience during in-person fundraisers, but doing so in a digital space takes some special considerations. This article shares five tips to prioritize donor experience and make online fundraisers as effective as possible!
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2022 Nonprofit Talent Management Priorities Survey Results
This report summarizes results from a survey that assesses and reveals what nonprofit organizations are most concerned about regarding managing their people resources for 2022. Nonprofit HR researchers collected information pertaining to the full lifecycle of talent management and other related topics such as talent acquisition, culture and employee engagement, and total rewards.
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A Nonprofit's Guide to Getting Your First Government Grant
In total, government provides more than ten times the funding to nonprofits as foundations, especially in human services, health and education, but also in the arts, environment, animal welfare, consumer protection, and elsewhere. But there are lots of workshops and resources on getting foundation grants compared to very few on getting government grants. This guide helps community nonprofits access government funding.
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Best Practices in Sending Year-end Statements to Donors
Best Practices in Sending Year-end Statements to Donors Year-end tax statements provide donors with a convenient summary of their charitable contributions. They also offer an additional opportunity for the nonprofit to express its appreciation. These simple guidelines will help guide such expression, and an example is given.
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Donor Trust Report 2021: Profiles in Charity Trust and GivingCover Image for 2021 Special Report on Charity Impact
The Give.org Donor Trust Report 2021: Profiles in Charity Trust and Giving offers (1) indicators for public trust in the charitable sector, highlighting charity types that experienced noteworthy shifts during 2020; (2) donor profiles for different charity types based on self-reported contribution behavior, including comparisons to the overall donor sample; and (3) information about the public’s openness to solicitation and giving preferences by different generation, racial, and giving-level categories. To access:
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Emerge Ready: Fundraising During & After COVID-19
As nonprofits begin to emerge from the COVID-19 crisis, many priorities and concerns have shifted. In May, PND sent a brief questionnaire to our database of thousands of nonprofits. The response was telling, and a clear picture of the challenges ahead surfaced from the organizations surveyed. This white paper details the survey results and what they mean for the future of nonprofits nationwide.
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Foundations Respond to Crisis
Amid the unprecedented challenges of the past year, calls for funders to make fundamental changes in how they approach their work have grown in number and intensity. How are foundations responding to the past year’s crises? What high-level changes in practice are they making — and will these changes be for the long term? CEP explored these questions through surveying and interviewing U.S. foundation leaders. This three-part research series, Foundations Respond to Crisis, shares what was learned.
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How to Launch a Campaign When Everyone’s Launching a Campaign
This article offers advice for timing of a fundraising campaign launch, as well as new approaches to volunteer leadership, and more. \
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Strengthening the Philanthropic Supply Chain
Optimizing the path from funder to fundee isn’t something philanthropy has thought about systematically, but the sector should take this moment to build some muscle into it, with an eye toward racial and economic justice.
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Talking About Outcomes, Not Outputs: How Nonprofits Can Shift Donors’ Mindsets on Funding
Sometimes nonprofits confuse and conflate outcomes and outputs in their marketing and fundraising campaigns. Outputs are the different things a nonprofit makes and provides, while outcomes are the differences made by those things. In fundraising, outcomes are king, because, as the strategist Deb Mills-Scofield notes, “Outcomes are the difference made by the outputs.”
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The Post-Pandemic Nonprofit: 12 Disruptive Trends Your Nonprofit Must Master
Audrey Silverman, a fundraising professional working in the Jewish nonprofit sector, writes that the breadth of author Jeremy Reis’s suggestions means that most nonprofit professionals will be able to find something relevant and helpful to their organization’s needs. T
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’Tis the Season for Nonprofits to Maximize Online Donations
Behavioral economics research shows how small nudges can make a big difference to end-of-year fundraising results.
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Trust in Civil Society: Understanding the factors driving trust in nonprofits and philanthropy
Public trust is the currency of the nonprofit sector. The public’s belief that nonprofits will “do the right thing” is one of the central reasons the sector exists. Communities have relied upon nonprofits to provide trusted sources of information, life-sustaining services, environmental stewardship, and places of refuge for centuries. In today’s highly polarized environment, understanding and managing trust has never been more important for organizations to own their license to operate, lead, and succeed. Given the outsized importance of trust, it is imperative to assess the status of that trust and how the sector can strengthen its most valuable asset. Independent Sector, in partnership with Edelman Data & Intelligence, is releasing this second annual report of survey findings that explore the nuances of trust in American nonprofit and philanthropic organizations.
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5 Ways Nonprofits Can Use Research to Breakthrough to Success
This free guide has insights, tips, and real-life case studies showcasing how nonprofits have and can use research to amplify their good work, demonstrate meaningful impact, and show a return on investment that justifies continued or increased funding.
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A Guide to Email Marketing for Nonprofit Organizations
For many fundraising purposes, email is the most profitable marketing channel. This ebook can help nonprofits succeed with email fundraising through strategies for building an active contact list, designing a fundraising campaign, and communicating with supporters.
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A Nonprofit's Guide to Getting Your First Government Grant
In total, government provides more than ten times the funding to nonprofits as foundations, especially in human services, health and education, but also in the arts, environment, animal welfare, consumer protection, and elsewhere. But there are many workshops and other resources on getting foundation grants compared to very few on getting government grants. This guide helps community nonprofits access government funding.
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Don’t Cook the Frog: Lessons from a Nonprofit’s Near-Death Experience
Eckerd Connects was a nonprofit that gradually lost sight of its original mission and almost didn’t survive — much like the fable of the frog being slowly boiled in a pot of water. This white paper shares their experience to help other nonprofits learn how to remain healthy and agile to fulfill their missions as they grow and transform. By accepting reality, operationalizing values, prioritizing execution, and conquering the “messy middle,” nonprofits can deliver on the promise of change.
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Emerge Ready: Fundraising During & After COVID-19
As nonprofits begin to emerge from the COVID-19 crisis, many priorities and concerns have shifted. In May, Philanthropic News Digest surveyed its database of thousands of nonprofits. Responses to the survey provide a clear picture of the challenges ahead. This white paper details the survey results and what they mean for the future of nonprofits nationwide.
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Engaged Boards Can Slow Fundraiser Turnover
In this article written for the NonProfit Times, the focus is on turnover among fundraising professionals. This isn’t a new problem, but a recent survey suggests that major gift officers are even more prone to consistent turnover. However, having nonprofit CEOs and board members engaged in fundraising can deter turnover. The findings come from “A National Study of Staffing Challenges in Nonprofit Fundraising,” DickersonBakker, a Raleigh, NC-based consultancy.
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For Resilient Nonprofits, There Is Opportunity in Adversity
All throughout the past year’s crises, nonprofits have turned adversity into opportunities to serve their communities in previously unimagined ways, managing risks and harvesting rewards in the process. This article by Meera Chary and Bill Breen is the final in a three-part series on building nonprofit resilience.
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Lessons Learned From Pandemic Responses That Leverage Philanthropy
In this article for the Forbes Nonprofit Council by Filip Filipi focuses on how learning from others can increase a nonprofit’s success. It outlines four key lessons from entrepreneurs or brands that have responded to the pandemic by leveraging their own philanthropic endeavors – for example, “Start small, and grow your efforts as you expand your network.”
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Recurring Gifts Are Simple, Just Not Easy
This article for the NonProfit Times focuses on how to attract new recurring donors and encourage existing donors to upgrade to larger or more frequent donations, according to the Radical Recurring Giving Guide by QGiv, a Lakeland, Fla.-based software provider to nonprofits. The 32-page eBook aims to help nonprofits establish a recurring giving program to boost donor retention and the lifetime giving of their donors as well as upgrade and enhance existing recurring giving programs.
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Strengthening the Philanthropic Supply Chain
Optimizing the path from funder to recipient isn’t something philanthropy has thought about systematically, but the sector (both nonprofits and philanthropic organizations) can build more muscle into it, with an eye toward racial and economic justice. The article focuses on philanthropic activators, organizations that create ongoing relationships with both ends of the supply chain, providing purpose-built structures for funders to deploy charitable funds intelligently and quickly, and helping grantees build the capacity and infrastructure to use funds effectively.
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Ten Smart Ways to Diversify Your Nonprofit’s Fundraising Efforts and Raise More
The world has changed and nonprofits need to raise funds in new ways. From virtual and hybrid events to digital engagement of donors, there are a number of new ways to raise funds to do more good. This visual guide explores 10 of them.
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The Digital Fundraising Makeover for Nonprofits
The last year has brought opportunities to rethink many nonprofit interactions, including those bringing digital strategies to fundraising. The strategies presented here cut out clutter to make room for campaigns that resonate best, and share impactful stories as motivation to join the cause. New donors can be welcomed with a series of engagement opportunities, and digital fundraising tools leveraged to improve return-on-investment year over year.
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The Post-Pandemic Nonprofit: 12 Disruptive Trends Your Nonprofit Must Master
In this publication author Jeremy Reis has identified twelve strategies across three categories that he sees as key areas of investment for nonprofits to focus on as a way to survive and thrive in a post-pandemic philanthropic landscape: Who We Are (organizational identity), How We Operate (programming and functionality), and How We Grow (innovation and organizational development).
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Trust in Civil Society: Understanding the factors driving trust in nonprofits and philanthropy
Independent Sector, in partnership with Edelman Data & Intelligence has released this second annual report of survey findings that explore the nuances of trust in American nonprofit and philanthropic organizations. The survey starts with the assumption that public trust is the currency of the nonprofit sector. The public’s belief that nonprofits will “do the right thing” is one of the central reasons the sector exists. Communities have relied upon nonprofits to provide trusted sources of information, life-sustaining services, environmental stewardship, and places of refuge for centuries. In today’s highly polarized environment, understanding and managing trust has never been more important for organizations to own their license to operate, lead, and succeed. Get access here:
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10 Ways Nonprofits Can Leverage Visual Storytelling
In this article written for Forbes Nonprofit Council, ten nonprofit leaders discuss how good visual storytelling can help increase audience support to the organization and engagement rates.
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10 Ways Nonprofits Can Utilize Team Members’ For-Profit Skills
In this article written for Forbes Nonprofit Council, strategies for making use of skills a nonprofit staff member has learned through work in the private sector are discussed.
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A Constant Goal for Fundraisers: Quality Donor Engagement
In this article written for Candid Learning, Jim Eskin discusses how quality engagement with prospects/donors and a tracking system is a smart bet to improve donor friendships and develop more resources to champion a nonprofit’s mission.
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Celebrities Aren’t Influencing Young Activists, Donors
Celebrities Aren’t Influencing Young Activists, Donors is an article for The NonProfit Times, presenting data from a March 2021 study of 1,000 Americans between the ages of 18-30 by Cause & Social Influence in Indianapolis. The study found that animal safety and rights issues and civil rights and social justice topped a list of concerns for the second year in a row. Online influencers held more sway with this group than celebrities, with 51% saying they received information from online content creators, compared with 29% who were motivated by celebrities.
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Choosing the Right Email Marketing Platform for Your Nonprofit
In this article written for Sumac, Jessica Chapman identifies several email marketing software options and details the benefits of each as they relate to organizational needs.
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Engaged Boards Can Slow Fundraiser Turnover
In this article written for The NonProfit Times, the focus is on turnover among fundraising professionals. This isn’t a new problem, but a recent survey suggests that major gift officers are even more prone to job turnover. However, having nonprofit CEOs and board members engaged in fundraising can deter such turnover. The findings come from “A National Study of Staffing Challenges in Nonprofit Fundraising,” DickersonBakker, a Raleigh, NC-based consultancy.
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FFCRA Paid Leaves 2021—Help!
FFCRA Paid Leaves 2021—Help! is an article by Mike Bishop, JD for Blue Avocado, which clarifies paid leave policies under the Flag and Families First Coronavirus Response Act. It responds to a question about how paid leave policy has changed during the pandemic.
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For Resilient Nonprofits, There Is Opportunity in Adversity
All throughout the past year’s crises, nonprofits have turned adversity into opportunities to serve their communities in previously unimagined ways, managing risks and harvesting rewards in the process. This article by Meera Chary and Bill Breen is the final in a three-part series on building nonprofit resilience.
Read the article >
Lessons Learned From Pandemic Responses That Leverage Philanthropy
In this article for the Forbes Nonprofit Council by Filip Filipi focuses on how learning from others can increase a nonprofit’s success. It outlines four key lessons from entrepreneurs or brands that have responded to the pandemic by leveraging their own philanthropic endeavors – for example, “Start small, and grow your efforts as you expand your network.”
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Navigating Succession: Four Exiting CEO Mindsets
In this article written for The Nonprofit Quarterly, Aparna Anand Joshi, Donald C. Hambrick and Jiyeon Kang discuss four CEO mindsets as they relate to executive succession and identify the implications for each.
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Nine Common Fundraising Mistakes Nonprofits Make
In this article written for Forbes Nonprofit Council, nine leaders examine the most common fundraising mistakes that nonprofits make and suggest what they should be doing instead to ensure success.
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Performance Evaluations Shouldn’t Be Uncomfortable
Performance Evaluations Shouldn’t Be Uncomfortable is an article by Paul Clolery written for The Nonprofit Times, which discusses the discomfort many nonprofit managers experience when providing performance evaluations for employees – especially if the evaluation is unfavorable. A lot of managers would rather avoid them altogether, but they need to be treated with the same importance as any other business meeting, and they need to be well-prepared but not sound scripted in their presentation.
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Recurring Gifts Are Simple, Just Not Easy
Recurring Gifts Are Simple, Just Not Easy This article for The NonProfit Times focuses on how to attract new recurring donors and encourage existing donors to upgrade to larger or more frequent donations, according to the Radical Recurring Giving Guide by QGiv, a Lakeland, Fla.-based software provider to nonprofits. The 32-page eBook aims to help nonprofits establish a recurring giving program to boost donor retention and the lifetime giving of their donors as well as upgrade and enhance existing recurring giving programs.
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The Four Principles of Purpose-Driven Board Leadership
In the face of increasingly pressing systemic inequities, nonprofit boards must change the traditional ways they have worked and instead prioritize an organization’s purpose, show respect for the ecosystem in which they operate, commit to equity, and recognize that power must be authorized by the people they’re aiming to help. In this article written for Stanford Social Innovation Review, Anne Wallestad discusses the current state of boards and how to improve them through purpose-driven leadership. To access this article, go to:
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6 Critical Questions to Ask Yourself When Performing a Social Media Health Check
Written for AmFund, this article identifies six questions nonprofits should ask in order to better understand the strengths and weaknesses of their social media efforts.
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10 Examples of Fundraising Letters that Raised a Ton of Funds for Nonprofits
Often the best fundraising letters present narratives to donors, not statistics. In this article written for Sumac, copywriter Billy Sharma shares ten examples of fundraising letters that, through effective storytelling, raised a ton of funds for nonprofits.
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11 Ways Nonprofits Can Garner Feedback from Donors and Customers
In this article, 11 leaders from Forbes Nonprofit Council offer advice on how a nonprofit can generate feedback from both donors and customers to better plot the trajectory of the organization going forward.
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Does Your Board Need to Be More Diverse? Here’s How to Do It
In the last few months, numerous nonprofits started evaluating the why and the how regarding the lack of racial diversity in their board populations. In this article written for Community Centric Fundraising, Meenakshi Das shares three instances of when and how nonprofit representatives can approach achieving a diverse board with inclusivity and equity in mind.
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Facebook Fundraising: A Complete Guide for Nonprofits
Nonprofits can accept Facebook donations and fundraise on Facebook in multiple ways. Facebook offers a good way to engage with supporters and drive more revenue for a nonprofit. In this article written for Candid Learning, Cassandra Steele shares what nonprofits need to know about Facebook fundraising tools and how to get started fundraising on Facebook. To access this article, go to:
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Five Essentials Of A+ Advocacy for Your Nonprofit Organization
For a nonprofit leader, it is essential to the success and continuation of your organization to promote and support your mission. In this article written for Forbes Nonprofit Council, Christa Day details five essentials for A+ advocacy for a nonprofit.
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Fundraising Letters in 2020: 7 Best Practices to Raise More
Direct mail has been, and continues to be, the workhorse of fundraising for nonprofits of all sizes and it is especially important in this uncertain time when a well-tailored letter is a kind of personal interaction that can inspire potential donors. In this article written for Sumac, Grant Cobb shares seven best practices that can make fundraising efforts even more effective.
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How Data Can Boost Your Nonprofit's Fundraising Efforts
It is widely known that data can help deliver a better donor experience and yield deeper insights into donors, ultimately helping to engage more supporters and inspire more donations. In this article written for TechSoup, Jett Winders takes a closer look at how to use data to boost fundraising results.
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How Peer-to-Peer Fundraising Can Help Nonprofits During COVID-19
In this article written for Candid Learning, Jessica Chapman discusses what peer-to-peer fundraising is, how it can help a nonprofit, and tips and tricks to bear in mind.
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How the Covid-19 Crisis Will Change Nonprofits Moving Forward
One’s job as a nonprofit leader now is to replicate actual physical engagement in a virtual environment. In this article written for Forbes Nonprofit Council, Kevin Xu offers three strategies to simplify that process.
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How To Rebrand Without Alienating Members: 11 Strategies For Nonprofits
In this article, 11 leaders from Forbes Nonprofit Council offer valuable advice on how a nonprofit can rebrand without members feeling left out or alienated as a result.
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In-Kind Donations: Everything Your Nonprofit Needs to Know
In this article written for Sumac, Cassandra Steele discusses everything from what are in-kind donations to receipting policies and accounting for in-kind donations.
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Leading Boards in a Virtual World
In this article written for Stanford Social Innovation Review, Mark Zitter and Jon Huggett share thirteen ideas to keep boards effective and cohesive in a remote environment. TO access this article, go to:
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Marketing Trends Nonprofits Should Know About
In this article written for Candid Learning, Rachel Horton identifies four key marketing trends nonprofits should examine to spark growth and rebound from such a hard year.
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Nine Ways A Nonprofit Can Improve Collaboration with the Board
Nonprofit leaders can sometimes have a difficult time working alongside their board. In this article, nine members of Forbes Nonprofit Council offer advice on how nonprofit leaders can better work alongside their board for mutual benefit.
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Quick-Start Guide to Nonprofit Brand Management
All nonprofits have “a brand” whether leadership thinks about it that or not. It is important that the brand stand for the things the organization cares about. In this article written for TechSoup, Janelle Levesque goes over some actions to get started with brand management at a nonprofit.
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There’s No Formula for Taking Sensitive Trainings Remote
While the pandemic has clarified some best practices for online trainings, putting participants at the center of the event requires a creative approach and a deep understanding of participants’ needs. In this article written for Stanford Social Innovation Review, Alexa Hassink and Joe Dougherty detail five essential steps that put participants at the center and allow a session to achieve its transformative potential.
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Using Real-Time Strategic Planning to Evaluate Nonprofit Partnerships
This article discusses the benefits of Real-Time Strategic Planning (RTSP), developed by La Piana Consulting to allow organizations to consider their strategic focus effectively and in a fraction of the time required by traditional strategic planning.
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5 Actions Nonprofits Can Take to Embrace Disability Rights and Access
This article, written by Catherine Hyde Townsend for Nonprofit Quarterly, lays out five concrete actions organizations of any kind can take to advance disability inclusion and move closer to equity and justice.
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10 Tips on Effectively Marketing Your Nonprofit
This article, written by Michael Dehoyos for Candid Learning, lays out ten digital marketing strategies to help your nonprofit get noticed in an overpopulated digital world.
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14 Smart Ways to Approach Nonprofit Financial Planning in Uncertain Times
In this article written for Forbes Nonprofit Council, 14 nonprofit leaders share their takes on how nonprofits can plan for a financially successful future in these uncertain times.
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15 Smart Ways to Move Nonprofit Events into The Digital Realm
Hosting an event is a great way for nonprofit organizations to increase people’s awareness of their mission and bring in necessary funds to contribute to that mission. In this article, Forbes Nonprofit Council members share their top recommendations for bringing these events to life.
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A Year Like None Other: 2020’s Impact on Nonprofit Revenue and Programming
In this article written for Nonprofit Quarterly, Jeanne Bell and Ruth McCambridge share some key findings from a survey about nonprofits’ financial and related programmatic realities of 2020.
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Are Your Organization’s Stories Dishonoring the Families You Serve?
In this article written for Blue Avocado, Dani Robbins illustrates the challenge of discussing work that is funded by one group (donors), executed by another group (staff), on behalf of a third group (families) and how that discussion has the potential to harm the people it is intended to help. To access this article, go to:
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Breaking Down Organizational Silos: 11 Tactics for Nonprofits
In this article, 11 leaders from Forbes Nonprofit Council look at the most effective tactics for breaking down these organizational silos and increasing communication amongst departments and teams.
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Equity and Inclusion: The Roots of Organizational Well-Being
This article was written by Mary-Frances Winters for Stanford Social Innovation Review. Winter discusses the crucial need for nonprofits to acknowledge systemic racism then commit to and implement processes to upend it.
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For Nonprofits, Uncertainty Equals Opportunity
This article, written by Matt Brown for BoardSource, examines the current state of nonprofit fundraising and discusses the ways in which nonprofits can take advantage during these uncertain times.
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Getting Your Board to Help You Innovate
This article, written by Sheena Sullivan for Candid Learning, sheds some light on how nonprofit boards impact innovation, and how these three key findings could be a board relations game-changer for some executive directors and nonprofit leadership.
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How Can A Strategic Plan Advance Your Nonprofit?
This article, written by Forbes Nonprofit Council member Victoria Burkhart, details the importance of creating a strategic plan and outlines the steps one must take to effectively implement it.
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How Creative Collaboration Can Help Nonprofits Survive and Thrive
This article, written by Forbes Nonprofit Council member Steven Moore, defines creative collaboration and discusses how it can be of particular use to small and midsize nonprofits as they begin to plan for 2021 and navigate the coming challenges of the next several years resulting from the COVID-19 pandemic.
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How To Build A Brand Without A Marketing Budget
This article, written by Forbes Nonprofit Council member Deboshree Dutta, lays out the two fundamental questions one must ask before starting to build a brand and highlights five digital marketing techniques and tools that can be employed to get the answers to such questions.
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Nonprofit Marketing: How to Engage Donors with Retargeting Ads
This article was written by Cassandra Steele for Sumac. Steele explains how and why nonprofits should embrace the use of retargeting ads to engage donors and generate more funds.
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Simple Ways to Write an Efficient Fundraising Email to Engage Donors
This article, written by Jessica Chapman for Candid Learning, shares seven simple ways to make your messages stand out in the crowd of other emails. To access this article, go to: https://learning.candid.org/resources/blog/simple-ways-to-write-an-efficient-fundraising-email-to-engage-donors/
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Thinking Outside the Box: Finding New Ways for Your Supporters to Help
This article written for AmFund discusses how to best entice your most loyal supporters to help in ways that do not involve financial support and provides examples for each strategy.
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Eight Steps for Managing Through Tough Times
This article, written for Bridgespan, provides insights and advice from clients, other nonprofit leaders and experts, and Bridgespan’s own leadership—distilling them into a set of eight steps for managing through tough times.
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From Principles to Practices: Structuring Your Decision-Making Process
Three distinct, interrelated phases—the decision setup, the time during which the decision is made, and the decision follow-through—provide a framework for building decision-making practices that support an organization’s values and impact goals. This article, written for The Bridgespan Group, describes these phases in detail and offers advice for navigating each one.
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How Nonprofits Can Keep Looking Ahead and Plan In Uncertain Times
This article, written by Jose Luis Castro for Forbes Nonprofit Council, shares some guiding principles to keep in mind when entering a formal strategic planning process or conducting less formal discussions to create new goals and objectives.
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How to Be a Super Board Chair
This article, written by Jon Huggett and Mark Zitter for Stanford Social Innovation Review, identifies strategies nonprofit board chairs can use to make the most of the board experience and prime their organizations for success.
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How to Build Your Crisis Communications Team Remotely
A nonprofit’s communications during a crisis are key to getting through the crisis effectively. Building a crisis response team and a creating a crisis communication kit are two actions that can be done virtually. This publication, written by Lisa Rupple for Sumac, outlines the steps for doing both.
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How to Create a Donor-Centric Annual Report for Nonprofits: 6 Best Practices
This article, written by Simiki Dutto for Sumac, examines how to create an effective annual report along with some annual report templates that can help to inspire existing donors and attract new ones.
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Looking for Disruptive Nonprofit Opportunities? Take These 15 Actions
As a nonprofit leader, it’s important to keep searching for opportunities to “disrupt” your organization and create positive change. To help, Forbes Nonprofit Council shares their top recommendations for how leaders can find these disruptive opportunities for the benefit of their organization.
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PayPal Donate Button Vs. Integrated Donation Forms: Which is Better for Your Nonprofit?
PayPal Donate Button Vs. Integrated Donation Forms: Which is Better for Your Nonprofit? For those looking to collect donations online for a nonprofit, a PayPal Donate button is a great option and a quick fix, but for those who want a donation form that matches an organization’s website branding and gives donors a better experience, consider integrated donation forms. This Sumac article compares both options to help individuals make the right decision for their nonprofit.
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Receiving Fewer Donations This Year? 14 Ways To Maximize Your Nonprofit Budget
With widespread layoffs and economic decline brought on by the COVID-19 pandemic, many nonprofits are expecting to raise less money this year compared to 2019. In this article, written for Forbes Nonprofit Council, fourteen nonprofit leaders share their advice for how to best manage organizational budgets, even with decreased 2020 donations.
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Social Media Fundraising & Giving Tools: A Guide to Getting Started for Nonprofits
Social media giving tools are a powerful way for an organization to bring a community together virtually to rally behind a mission and engage supporters. This guide, created by Cassandra Steele for Sumac, identifies several of these tools and offers advice for how to get started.
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When Moving a Nonprofit Forward Means Altering the Founder’s Course
In this article written for Stanford Social Innovation Review, Anne Eidelman details her experience taking over the leadership role from her organization’s founder and highlights three important lessons that can be used to help others in similar situations. To access this article, go to:
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Why Hire and Retain Fundraising Staff Right Now?
Why Hire and Retain Fundraising Staff Right Now? This article, written by Christa Orth for Candid Learning, explains why sustaining professional fundraisers in this moment is the key to unlocking the future of the organization and its mission.
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5 Steps for Nonprofit and Volunteer Program Recovery Planning
Whether a nonprofit is currently operating at full capacity or only with critical assets, the organization overall and its volunteer program can benefit by planning for the transition from response to recovery.
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13 Smart Ways to Adapt Your Fundraising Strategy During Tough Times
This article, written for Forbes Nonprofit Council, identifies thirteen key ways nonprofits can use a time of transition to adjust the fundraising strategy.
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15 Email Marketing Tips to Help Nonprofits Expand Their Reach
15 Email Marketing Tips to Help Nonprofits Expand Their Reach is an article written for Forbes Nonprofit Council. In the article, fifteen nonprofit leaders share tips for how to maximize an email marketing strategy and take advantage of “more eyes on the mission.”
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15 Leadership Lessons for Nonprofits Navigating a Crisis
This is an article written for Forbes Nonprofit Council. In the article, nonprofit leaders share fifteen things they’ve learned (or are currently learning) about leading a team through a crisis, from collaboration and community engagement to how to best stay connected with staff.
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A Few Good Online Survey Tools for Nonprofits
This is an article written by Chris Bernard for Idealware . The article discusses what one should know about comparing and selecting online survey tools used to examine the impact of an organization.
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